Blog

A pillar page is a marketing tool used in web spaces that presents authoritative information to target audiences. Sometimes you’ll… Read more: What is a pillar page & how can it help your organization?

Who needs a social impact consultant? Organizations that work with social impact consulting firms are those working on social impact,… Read more: Working with a social impact consultant: 6 things to expect

Nonprofits and social enterprises change lives. But few of these organizations invest in their own capacity to measure the change… Read more: 5 reasons to measure social impact

Only half of organizations currently use a theory of change to inform their work. Unfortunately, every impact-driven project should have… Read more: Easy guide to theory of change

If you’ve just invested in a blog campaign, here are 10 tips to get the best return on investment.

Impact is the big-picture, long-term effects that we want to make. To understand more about impact, let’s go on vacation.

Outcomes ≠ outputs in the nonprofit world. There is an important distinction between these two concepts. If your organization is… Read more: What are program outputs vs outcomes?

Is search engine optimization (SEO) necessary? Absolutely. Whether you DIY or you hire an expert, you definitely need it. Imagine… Read more: 3 reasons why you need SEO

A large multinational corporation vs. a community cooperative helping women start their own business: Which one has more value? Which… Read more: What is social value?

SEO. Search engine optimization. You’ve heard about it, you know you need it, but why? In this article we’ll go… Read more: What is SEO?